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Google Ads

Show up when someone is already searching

Google Ads puts your ad in front of people who type the service or product into search. The account is yours, you pay Google directly, and the click lands on your site, WhatsApp or a phone call.

A website or landing page is required. If you do not have one, we build it first. Initial term: 3 months.

Matched to how you sell

The campaign that fits the sale

The default

Search

Text ads when someone searches for your service or product. This is the first campaign we propose to companies that sell to other companies.

Once conversions are steady

Performance Max

Google places the ad across search, YouTube, Maps and Gmail when the business already generates forms or sales with consistency.

Phone and location

Calls and local campaigns

For businesses that take customers by phone or at a location. We measure the call and connect it to your Google Business Profile.

Online store

Shopping

Your products in Google results, with a Merchant Center feed, once the catalog is ready.

Where the click lands

An ad needs a page to arrive on

Every campaign points to a website or a landing page with a form, WhatsApp or a phone number. If you are not online yet, start from scratch. If you already have a site, the free assessment shows whether to improve it before you spend.

Ad spend goes from the client's card to their own ad account. The agency only manages it.
Process

How the account is built

  1. Services and priority

    We list what you want to sell first, where you serve customers and which searches you do not want to pay for.

  2. Account and conversions

    The account stays in your name, with the Google tag, Analytics 4 and the Google Business Profile connected.

  3. Ads

    We write ads and extensions. Each week we review search terms and adjust bids and budget.

  4. Report

    You see clicks, forms, WhatsApp, calls and, from what you tell us, quotes or closed sales.

Questions

Questions about Google Ads

Do I need a website to advertise on Google?

Yes. Google Ads needs a website or landing page with a form, a WhatsApp button or a phone number. If you do not have one yet, we build it before the campaign goes live.

Do I pay the ad spend to you?

You pay the spend directly to Google, with the card on your Google Ads account. We join as a partner to write ads, adjust and report.

Will you put us in first position?

A position cannot be guaranteed. What we do is choose keywords, write ads, remove searches you should not pay for and measure forms, WhatsApp clicks and calls.

Does Google Ads work for B2B companies?

Yes. For companies that sell to other companies, Google search is usually the first campaign we propose, because the buyer is already looking for the service or product. More context on B2B marketing.

How much does Google Ads cost?

You set the ad budget and pay it to Google. Setup and monthly management go in a proposal with 3 options, within 48 hours.

Want to be there when people search?

Tell us which services you want to advertise and whether you already have a site. We will say where to start.

Pairs well with

The ad needs a page and a follow-up

Websites

The landing page or site the click arrives on, ready for a quote or a message.

See website design

Google and Maps

Your profile and your website ready to be found, along with the ads you pay Google directly.

See Google and Maps

Facebook and Instagram ads

To reach people who are not searching yet, while Google reaches people who are.

See Facebook ads